Whether you work in a creative field or not, using daydreaming as a locus for brainstorming on any sort of idea, challenge or problem is a great tool to add to your brainstorming tool kit.
Whether you like it or not, the moment you get real about your business – print your cards, go live with your website, create various online representations of your brand – it shifts from being an “idea” to a business. There are roles that need to be carried out every day in a way that […]
Imagination is Critical to Successful Future I’m a huge fan of Rube Goldberg machines (the patience it takes to pull it off!) and this one is no exception. What sets this one apart? Fire. Yes, stick with it to the end and you’ll see some Rube Goldberg style pyrotechnics. Something else to watch for? The […]
The business of YOU Today is an average snapshot of my friend Zoe’s day. It’s 11am on a Thursday and Zoe, a talented copy editor, has just finished her weekly salsa dance lesson, followed by a dog walk with her rottweiler “Max” around Lake Calhoun. After a quick shower and a cursory check on her […]
Social Media Writing. (Yes, It’s Similar To Web Writing, But Not The Same) … Even though web writing is mostly constructed to appeal a wide variety of people, it must also take into consideration how to best rally responsiveness from search engines to get noticed more easily in search results. Writing for social media differs […]
The Real McCoy When it comes to the topic of creativity my mind often takes strange U-turns. Recently while researching Mark Twain for a personal project I was working on, I came across a quote of his on plagiarism and began musing on the topic of artistic plagiarism and the notion of what constituted true […]