Whether you work in a creative field or not, using daydreaming as a locus for brainstorming on any sort of idea, challenge or problem is a great tool to add to your brainstorming tool kit.
Art is Subjective … Or so they say. One person’s artistic nude model reclined on a rock is another person’s qualifier for pornography. But there does seem to be a legitimate and poorly-defined line in the sand when it comes to what exactly qualifies as a “obscene” in the Social Media world. Finding a level […]
Social Media Writing. (Yes, It’s Similar To Web Writing, But Not The Same) … Even though web writing is mostly constructed to appeal a wide variety of people, it must also take into consideration how to best rally responsiveness from search engines to get noticed more easily in search results. Writing for social media differs […]
The Real McCoy When it comes to the topic of creativity my mind often takes strange U-turns. Recently while researching Mark Twain for a personal project I was working on, I came across a quote of his on plagiarism and began musing on the topic of artistic plagiarism and the notion of what constituted true […]
You Do WHAT For a Living? Part of the fun of telling people that I am a copywriter is that writers always seem to carry with them this air of mystique. “Oh! You’re a writer? Wow, that’s so cool.” Confession: That never gets old for me. The first impressions around what writers do for a […]
Getting Your Head Around Sharing Generally, sharing and liking buttons can serve a purpose on any business website but they have to be placed in the right place and some considerations need to be made around how those buttons should either, A: drive traffic to a specific part of your website or B: simply drive […]